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Branding masterclass

This masterclass is designed for students interested in improving their skills in personal and club/organizational branding. Delivered by Entrepreneur and Professor Lenny Williams, this inspirational and creative presentation will help delegate, plan, build and implement a compelling brand from the campus to the boardroom. We’ll consider the importance of determining the personality and character of the brand/organization and how it influences the campus and target market. In the end, students will create and present their own improved brand to their fellow audience members.

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